COPERTINA HOME GIUSTA 1920X1177 - search - communication agency Strategic Communication with an international vision travel33 - partners - communication agency Travel & Hospitality food33 - management - communication agency Food & Wine briglia 1920×1177 - negotiations - communication agency Fashion & Design

Our Services

We offer services which are able to attract, involve and capture consumers creating experiences, writing stories and generating emotional connections. Our strategic vision and the capacity to seize every single business opportunity is the best guarantee of success of an integrated communications project. We agree together on the best way to initiate our collaboration:

event - communication agency
Strategic consulting
– Brand and product launches
– Brand and product positioning
– Search for partners and management of the negotiations

We help companies to grow using innovative marketing and communication tools, thereby adding value for the brand. We work on its positioning to establish the strategic path within a lifestyle context to increase its visibility, recognition and appeal.

Press office
– Media strategy and implementation
– Advertising campaign planning
– Press visits and travel and product presentation

We develop networks with journalists, celebrities, influencers and opinion leaders with the aim of generating visibility for our clients. We coordinate media relationships- on and offline – implementing national and international PR strategies.

Creativity
– Creative direction
– Advertising campaign production
– Company visual identity

We understand how to translate Brand values into a company image able to communicate in a clear and original way. The definition of the logo, the lettering, institutional colours, a recognisable photographic style and an appropriate tone of voice all contribute to create the perfect company image. We focus on the uniqueness of our clients through the creation and production of cross media which are perfectly in line with the positioning, DNA and brand style to underline the values and make it desirable.

PR
– Reputation of the brand
– History of the brand
– Communication of events

We believe in PR as an engine of efficient business growth and as an integral component
of the marketing mix. To generate brand awareness, incentivise and convert sales, influence relevant market opinions by leveraging the image, are the objectives of a PR strategy . Together with you, we define and structure our strategic partnership, identify the high profile opportunities with complementary brands to generate new opportunities and increase the value of the brand.

Digital & Social Media
– Website and e-commerce
– Social media strategy and management
– Marketing and Digital PR Influencers

The original analysis and definition of the objectives allows us to define the editorial planning, to create the content, graphics, photography, video and social media adv based on the specific requirements.  The Digital PR department works in close contact with the Media Relations office to produce cross media communication plans that are both innovative and effective. We develop websites, landing pages, optimised web platforms for user experience of the visitor and we also provide the editorial line in SEO perspective for an easy dialogue in social media and to be usable online.

Consulenza per Destination Weddings
– PR and Positioning
– Training
– FAM TRIP

Together with Andrea Naar Alba, the founder of Italy Inspires and Italian Weddings & Events we help public and private entities who are interested in becoming luxury destinations for foreign couples who want to get married in Italy. Thanks to Andrea's experience as an expert wedding planner and our skills in communication and through Italy Inspires, we can promote Italy to international markets as a favored destination for luxury weddings. Italy is without doubt already one of the most important Luxury Wedding destinations in the world and through our personalized advice each location can learn which initiatives to undertake to meet the needs of this continuously expanding market.

We are a luxury & Lifestyle brand Communications Agency

with an international vision

event - communication agency

We are a communications, consulting and PR agency focused in different lifestyle contexts: fashion, food and wine, hospitality and even destination weddings. Our strategic and creative vision combined with a passion for challenges has helped us over time to understand in advance new dynamics in the market, which gives us a series of unique skills.

We help you to reach your goals by exploring markets and discovering trends in communications; we try to give our clients all the professional tools they require to reach high level results with regard to international visibility, in addition to helping international brands who want to position themselves in the Italian market. Our strategic vision and ability to grab every single opportunity are the main guarantees of success for any integrated communication project. We differentiate ourselves by the transversal way in which we work in the world of communication and PR and by providing synergy between fashion, haute cuisine and top level hospitality, through an active dialogue and efficient multisector networking.

With offices in Milan, Florence and Siena and a partner relationship in New York we are able to develop communication campaigns that have strong international impact.

We are a luxury & Lifestyle brand Communications Agency

with an international vision

event - communication agency

We are a communications, consulting and PR agency focused in different lifestyle contexts: fashion, food and wine, hospitality and even destination weddings. Our strategic and creative vision combined with a passion for challenges has helped us over time to understand in advance new dynamics in the market, which gives us a series of unique skills.

We help you to reach your goals by exploring markets and discovering trends in communications; we try to give our clients all the professional tools they require to reach high level results with regard to international visibility, in addition to helping international brands who want to position themselves in the Italian market. Our strategic vision and ability to grab every single opportunity are the main guarantees of success for any integrated communication project. We differentiate ourselves by the transversal way in which we work in the world of communication and PR and by providing synergy between fashion, haute cuisine and top level hospitality, through an active dialogue and efficient multisector networking.

With offices in Milan, Florence and Siena and a partner relationship in New York we are able to develop communication campaigns that have strong international impact.

event - communication agency

More than just a Team

We combine the experience of a big agency with the energy, personal involvement and scrupulous attention to provide a tailor made and detailed service.

editorial - communication agency
Alessandra Montana
Managing Director & Founder

Specialised in Corporate Communications with a Masters degree in Business Management and Strategy, I was Director of External and Institutional Relations within various top level international industrial groups both in the Fashion and renewable energy sectors.
For 8 years I was Communications Director for Moncada Energy- the fifth largest private producer of renewable energy in Italy – dealing with financial operations, the most important of which was the joint venture with the Swiss company Alpiq as well as image building and stakeholder relations on a global level. I was responsible over a number of years for the development of CSR company projects for Fondazione AgireInsieme for which I initiated various projects for sustainable metropolitan development. From 2013 to 2016 I worked as a communications and marketing consultant in luxury hotels and top ranked restaurants. In 2016, using all the experience I had gathered, I created Allumeuse and its highly professional team which endeavours to create a new and transversal style of communication across different sectors. My main responsibility is to the strategy that links the image of a company to its real value in the market and its PR and networking activities.

magazine - communication agency
Giuseppe Ceccarelli
Creative Director

As a journalist specialising in fashion and costume, my career spans the web to print and television. I began my career with CNN Style and then went on to Class and Condé Nast publishing houses where I was fashion editor for seven years on Men's Vogue magazine. From 2011 to 2017 I was a freelancer and worked as Casting Director for various national and international magazines such as Prestige HK, Esquire Middle East, Gentleman and Essential Homme. In addition I was a consultant for various fashion brands like Corneliani, Dirk Bikkemberg, Boglioli, Tom Rebl, Louis Vuitton and Fendi. I have also participated in two talent shows: Holland Next Top Model ,as a guest casting director, and Top Model on the Road, a talent show from the re-knowned Chinese Guanxi TV group, as as a member of the jury. I have written two books on male fashion published by White Star: Male Elegance and New Dress Code- the rules of men's fashion today. In 2017, following my passion for food and hospitality, I joined Allumeuse Communication as Creative Dirctor.

Gregorio Tozzi
Chief Operating Officer

As a management engineer specialised in the control and development of companies in the luxury and private air transport sectors I held top positions within international companies, with a specific role in business and marketing strategy. After years in the world of private air transportation where I learned the real meaning of networking, I continued my path in the high net worth world as project manager in catering and vineyards working on various project to then return in 2009 to an aero-taxi company where I was Business Development Manager for Southern Europe. From 2014 -2016 I was a business consultant for luxury hotels in addition to being the Executive Director of a Foundation with an important art collection, a role in which I learned to appreciate the world of collectors and reknowned galleries. In 2016 my path overlapped with Allumeuse, an agency with which I work across various new business projects, working coherently and in a transversal way across the diverse segments of the contemporary lifestyle market.

Alexandra Becatti
Travel & Event Designer

Following studies in languages and foreign literature, I began to work in a boutique hotel in Siena and went from receptionist to Director. They were important and formative years in the tourist trade for me where I learned to understand the dynamics of front and back office, dealing with tour operators and international agencies where their maximum satisfaction remained the primary objective. With this experience under my belt I started my own tour operation, specialising in the international luxury market and proposing unique itineraries and exclusive niche products. I attend travel sector trade fairs and events in Italy and abroad and with the same meticulous approach, select new tailor made products to offer-my high level clients. I organise events with passion, creativity and professionalism. I love to travel and meet people from all over the world and in Allumeuse I am the perfect person to organise your events and tailor-made travel.

Fabio Giamello
Digital Media Strategist

Sienese by birth and nomadic by trade, I have a proven experience as an influence and social media manager in the Lifestyle market sectors. My greatest fault is being stubborn but it has allowed me to follow my passions and has been my strongest ally during my formative years as a photographer as well as a social media manager. My path, which has united my passions with work, has followed different stages in differing companies: high fashion, top level catering and international communication agencies. Designing, planning, executing and monitoring the execution of a strategy that involves all the digital channels is my role in Allumeuse today. The production of a marketing strategy harmonized with the widest brand mission through indicators and value measurements is what I guarantee our clients.

Cristina Luque Torres
Pr & Press Officer

After graduating with a law degree in Spain, I decided to specialise in my great passion: communication. For that reason in 2016 I transferred to Milan where I attended the Fashion Institute of Communication and Management and received a Masters degree. Following that I worked for various agencies in classical PR, Events organization and digital PR. My passions have always been fashion and cuisine so I found in Allumeuse the perfect combination. I am responsible for PR and media relations there.

Marco Bottarel
Web Designer

Veneto by birth and Florence by adoption, I am a web designer specialized in development static and dynamic websites. I achieved my professional skills at the International School of Comics in Florence where I learned not only 3D animation but I developed logography and corporate identity projects. I always approach my work with passion and professionalism. My goal is always to give the best solution based to the customer’s needs by taking care of the website in every small detail.

Chiara di Prata
Creative and Visual Designer

My academic path started in the fashion field as a technical stylist. I then graduated in Graphic Design & Multimedia at the L.A.B.A Academy and finally received a Masters Fashion and Luxury Brand Management degree at the Marangoni Institute, acquiring skills in the business area and luxury and fashion market sectors. In my previous experience I had various roles thanks to contrasting crossover skills. From photography to graphics (editorial, print and the web), video editing to illustration, from post production of images to copywriting to coordinated imaging. At Allumeuse I develop visual materials so as to create an immersive experience and communicate messages in the most effective way possible. Attention to detail and the capacity to think outside the box in addition to a vivid imagination make the difference to my work.

Elisabetta Canoro
Business Developer

Professional journalist, specialized in Luxury Travel, Hôtellerie, Food and Wine Tourism, she is a consultant for Identità Golose, deputy director of The CUBE Magazine and collaborator of Turismo & Attualità, Panorama and Italia Travel Awards, the first Italian award dedicated to the tourism industry and brand ambassador of les Collectionneurs, community of hoteliers and restaurateurs chaired by Alain Ducasse. Author of tourism guides for Marco Polo and books published by WhiteStar published in several languages ​​all over the world, she is the author of Ireland, Terra di Santi e di Giganti and Vienna, the Places and History series, among others. In the past she has written for tourism and lifestyle magazines (Dove, Elle, Bell'Europa, Bell'Italia, I Viaggi del Gusto) and she has worked in the production of programs for Mediaset. She has been awarded the Pluma de Plata al Tianguis of Acapulco, Mexico and received journalistic awards among others, from South African Tourism, the UBUNTU AWARDS, from the President Hoteliers of Calcidica, from the Mayor of Skiathos, from the Tourist Board of Slovenia. and Cook Islands Tourism Corporation.

Platinum Media
USA Partner

Platinum Media is a communication, public relations and digital marketing agency, located in New York City. Our company filosophy consists in the creation of stable partnerships with the clients, which we identify as partners, in a path of sharing projects that originates from analysis and ends with the goal and target identification. This is why we partnered with Alessandra and Allumeuse in a shared project, because of its identity which reflects our vision as much as Allumeuse’ s vision and filosofy, with a common goal: To build and support an efficient service model in order to go from being just suppliers yto become an integral part of the international clients’ development plans.

Andrea Naar Alba
Consultant

We are working with

Our clients

event - communication agency
marketing - communication agency

ABFV Italia

Food & Wine

ABFV Italia

Food & Wine
tools - communication agency

Area 39

Food & Wine

Area 39

Food & Wine
thereby - communication agency

Arnolfo

Food & Wine

Arnolfo

Food & Wine
adding - communication agency

Art Hotel Gran Paradiso

Travel & Hospitality

Art Hotel Gran Paradiso

Travel & Hospitality
value - communication agency

Art Hotel Villa Fiorella

Travel & Hospitality

Art Hotel Villa Fiorella

Travel & Hospitality
work - communication agency

Aroma

Food & Wine

Aroma

Food & Wine
establish - communication agency

Briglia 1949

Fashion & Design

Briglia 1949

Fashion & Design
path - communication agency

Canne Bianche

Travel & Hospitality

Canne Bianche

Travel & Hospitality
within - communication agency

Municipality of Siena

Event & Destination

Municipality of Siena

Event & Destination
lifestyle - communication agency

De Manincor

Fashion & Design

De Manincor

Fashion & Design
context - communication agency

Dievole

Travel & Hospitality

Dievole

Travel & Hospitality
visibility - communication agency

Grand Hotel Parker's

Travel & Hospitality

Grand Hotel Parker's

Travel & Hospitality
recognition - communication agency

Herda Roma

Fashion & Design

Herda Roma

Fashion & Design
appeal - communication agency

Il Frantoio

Food & Wine

Il Frantoio

Food & Wine
press - communication agency

Italy Inspires

Event & Destination

Italy Inspires

Event & Destination
office - communication agency

Il Marroneto

Food & Wine

Il Marroneto

Food & Wine
media - communication agency

Le Monzù

Food & Wine

Le Monzù

Food & Wine
strategy - communication agency

Marc Lanteri

Food & Wine

Marc Lanteri

Food & Wine
implementation - communication agency

Mammá

Travel & Hospitality

Mammá

Travel & Hospitality
advertising - communication agency

Manfredi Fine Hotel Collection

Travel & Hospitality

Manfredi Fine Hotel Collection

Travel & Hospitality
campaign - communication agency

Nebe

Event & Destination

Nebe

Event & Destination
planning - communication agency

Osteria le Logge

Food & Wine

Osteria le Logge

Food & Wine
visits - communication agency

Palazzo Manfredi

Travel & Hospitality

Palazzo Manfredi

Travel & Hospitality
presentation - communication agency

Palm Suite

Travel & Hospitality

Palm Suite

Travel & Hospitality
develop - communication agency

Punta Tragara

Travel & Hospitality

Punta Tragara

Travel & Hospitality
networks - communication agency

Podere Brizio

Travel & Hospitality

Podere Brizio

Travel & Hospitality
journalists - communication agency

Poggio Landi

Food & Wine

Poggio Landi

Food & Wine
celebrities - communication agency

Sabelle Atelier

Fashion & Design

Sabelle Atelier

Fashion & Design

We are working with

Our clients

event - communication agency
marketing - communication agency

ABFV Italia

Food & Wine

ABFV Italia

Food & Wine
tools - communication agency

Area 39

Food & Wine

Area 39

Food & Wine
coordinate - communication agency

Arnolfo

Food & Wine

Arnolfo

Food & Wine
adding - communication agency

Art Hotel Gran Paradiso

Travel & Hospitality

Art Hotel Gran Paradiso

Travel & Hospitality
value - communication agency

Art Hotel Villa Fiorella

Travel & Hospitality

Art Hotel Villa Fiorella

Travel & Hospitality
work - communication agency

Aroma

Food & Wine

Aroma

Food & Wine
establish - communication agency

Briglia 1949

Fashion & Design

Briglia 1949

Fashion & Design
path - communication agency

Canne Bianche

Travel & Hospitality

Canne Bianche

Travel & Hospitality
within - communication agency

Municipality of Siena

Event & Destination

Municipality of Siena

Event & Destination
lifestyle - communication agency

De Manincor

Fashion & Design

De Manincor

Fashion & Design
context - communication agency

Dievole

Travel & Hospitality

Dievole

Travel & Hospitality
visibility - communication agency

Grand Hotel Parker's

Travel & Hospitality

Grand Hotel Parker's

Travel & Hospitality
recognition - communication agency

Herda Roma

Fashion & Design

Herda Roma

Fashion & Design
appeal - communication agency

Il Frantoio

Food & Wine

Il Frantoio

Food & Wine
press - communication agency

Italy Inspires

Event & Destination

Italy Inspires

Event & Destination
office - communication agency

Il Marroneto

Food & Wine

Il Marroneto

Food & Wine
media - communication agency

Le Monzù

Food & Wine

Le Monzù

Food & Wine
strategy - communication agency

Marc Lanteri

Food & Wine

Marc Lanteri

Food & Wine
implementation - communication agency

Mammá

Travel & Hospitality

Mammá

Travel & Hospitality
advertising - communication agency

Manfredi Fine Hotel Collection

Travel & Hospitality

Manfredi Fine Hotel Collection

Travel & Hospitality
campaign - communication agency

Nebe

Event & Destination

Nebe

Event & Destination
planning - communication agency

Osteria le Logge

Food & Wine

Osteria le Logge

Food & Wine
visits - communication agency

Palazzo Manfredi

Travel & Hospitality

Palazzo Manfredi

Travel & Hospitality
presentation - communication agency

Palm Suite

Travel & Hospitality

Palm Suite

Travel & Hospitality
develop - communication agency

Punta Tragara

Travel & Hospitality

Punta Tragara

Travel & Hospitality
networks - communication agency

Podere Brizio

Travel & Hospitality

Podere Brizio

Travel & Hospitality
journalists - communication agency

Poggio Landi

Food & Wine

Poggio Landi

Food & Wine
celebrities - communication agency

Sabelle Atelier

Fashion & Design

Sabelle Atelier

Fashion & Design